When Rodney Mullen’s name is on a board, you’re holding a piece of skateboarding’s DNA. The Rodney Mullen Bear Popsicle takes World’s classic irreverent cartoon style and slaps it on a modern shape that’s built to destroy ledges, parks, or flatground sessions. Don’t let the goofy bear and dog fool you—this deck is straight lethal when it comes to performance.

Rodney Mullen’s legacy on a deck you can actually ride. The Bear Popsicle blends World’s classic devil-bear graphics with a modern 8.5 popsicle shape—stable, snappy, and built for all-terrain ripping. At 32.2″ long with a 14.25″ wheelbase, it’s dialed for street, park, or bowls, pressed on 7-ply North American maple with epoxy glue for serious pop and durability. Funny graphic, deadly ride—classic World Industries.

The graphics are pure World Industries mischief: the devil bear blindfolded with honey dripping from his paw, paired with his oversized mutt sidekick. Flip the deck and you’ve got devil-bear and angel-bear running off into trouble together. It’s tongue-in-cheek, it’s nostalgic, and it’s classic Rocco-era World—funny on the surface, subversive at its core.

If you ride this, you’re skating a piece of history. If you hang it, you’re showing off a deck tied directly to the skater who rewrote the book.